This week is all about figuring out what defines me as an artist in the minds of my fans and potential fans, aka "my brand." I won't ignore the fact that I've made a bit of a mess at branding myself having started out my career singing faith-centered music, gathering a decent following, then switching my genre to "singer songwriter." But I do believe that messes can be cleaned up and I am hoping this chapter helps me accomplish just that.
So many artists (and people in general for that matter) are not specific enough about who they are and what people can expect from them. When people I meet learn that I am a recording artist, they almost always ask what genre I sing and who I sound like. Many artists (including me, at one time) want to believe that they don't sound like anyone else out there, but I have learned that potential fans lose interest if they can't walk away with a firm idea of what you stand for.
This concept is the same for any person in any place in life. Confession: I get so frustrated when I hear a woman say, "I'm just a stay-at-home mom," or perhaps someone else, "I'm just a student right now." JUST??? Last time I checked, those jobs were really hard and entail so much. I'm always so much more engaged when people spice up their job descriptions with more details and ditch the apologetic approach to who they are.
This week, I'll be digging into the nitty gritty of who I am as an artist by answering a series of questions that will help me come up with the perfect pitch. Having a pitch will help me define myself to fans and important people in the music industry. I think I'm going to need your help. Today's question to ask is this: What artist(s) do I most sound like? (If you'd be so kind as to leave your opinion in the comments below . . .)
Addendum-- Yup. Still listing 5 successes everyday. Here they be for 1/11/10:
1.) Did P90X this morning. 2.) Had a phone call with a life coach. Feeling more motivated to finish writing my album. 3.) Did my annual dusting. 4.) Cleaned out the car port. 5.) Bought my very first Pro Tools rig! 6.) (Look! I have six!) See, there's this bowl of rotten beans that has been on my back porch for about four months. FOUR MONTHS. I put it there because the beans started to stink in my fridge and I was too busy to take them all the way out to the garbage can. So there they stayed for 1/3 of a year. I finally got rid of the beans.